The Director-General, NCMM
For over a decade, Olugbile has been an influential powerhouse in the advertising industry, sculpting the narratives of renowned brands like Coca-Cola, Guinness, Virgin Atlantic, and Emirates. His illustrious portfolio is a testament to his unparalleled strategic acumen and consistent track record of success.
Armed with a degree in Politics and International Relations from the University of Kent, an MBA from the University of Buckingham and training in Psychotherapy from the Human Givens College, he possesses a profound understanding of human and consumer behavior and how this behavior has the power to shape and influence narratives.
He honed his skills at Image Promotions Nigeria Limited before strategically leveraging his expertise at Proximity Communications Nigeria, orchestrating groundbreaking campaigns that propelled him to the role of Brand Manager at DDB Lagos. There, he led triumphant marketing endeavors for industry titans such as MTN, Globe Motors, Martel, and Exxon Mobil, solidifying his reputation as a force to be reckoned with in the marketing realm.
As the Managing Director of Evoke Communications, Olugbile has masterfully leveraged his strategic prowess and extensive experience to forge impactful collaborations with industry-leading brands. His adept guidance has enabled partnerships with prestigious entities like Lagos Free Zone and TVC News, consistently delivering remarkable results and igniting exponential growth.
Now, assuming the position of Director General of the National Commission for Museums and Monuments, Olugbile brings a rich reservoir of strategic thinking and cultural insights to this role. His proven ability to navigate diverse industries and cultures and drive impactful outcomes, coupled with his track record of success in shaping brand narratives and fostering growth, positions him as a dynamic leader. He is ready to make a profound impact in this role, by steering the commission towards innovation and excellence.